The fan principle: How to turn your customers into fans

Lecture by
Ronny Leber

Available as online lecture

The fan principle: How to turn your customers into fans

Lecture contents

  • THE PLAYBOOK OF EMOTIONS: HOW TO EMOTIONALIZE YOUR CUSTOMERS
  • THE CORE OF SUCCESS: CREATING A COMMON IDENTITY
  • BINDING COMMUNICATION: FOR BETTER OR FOR WORSE
  • THRILLING EXPERIENCES: CREATING SHARED MAGIC MOMENTS
  • CUSTOMIZED TRANSFER FOR YOUR COMPANY

The fan principle: How to turn your customers into fans

Turning customers into fans is the dream of many companies. The inspiring stadium presenter Ronny Leber takes his audience to successful sports teams and reveals their "moves", how they inspire an audience of millions week after week and emotionally bind their fans to them.

What do the Ferrari racing team and the white ballet of Real Madrid have in common? Whether red or white, their fans are easy to identify because they all wear the same colors. In this impulsive presentation, learn how to turn your customers into enthusiastic fans who want to wear your colors.

Learn from vivid examples how to get your message across to the customer in such a way that the spark is ignited and how you can even use failures as communication opportunities. With dynamic impulses, you will learn how to take your customers on an emotional journey in which your customer is the center of a heroic story. Use euphoric experiences to create a community that will go through fire for you.

Motivator Ronny Leber sweeps his audience along with passionate commitment in this exciting crossover between business and gripping success stories from the world of sports. So far, the live presenter and TV anchorman has thrilled more than 5 million people at matches of the Austrian national team, boxing events and international tennis tournaments, among others.

Ronny Leber, who has a degree in business administration, uses many examples to show how you can motivate your customers to identify with your company. Join us on the path to becoming a fan favorite!

Other lectures by Ronny Leber

The stadium principle: Win together!

Do you know the feeling when a whole stadium stands behind a team? That moment when the fire jumps from the team to the fans? That feeling of having played a part in that atmosphere and in the victory? What is everyday life for many sports teams is now made possible for companies by top stadium presenter Ronny Leber, who takes his audience on an emotional journey that fundamentally strengthens the cornerstones of your team. Experience the 5 star speaker in his impulsive lecture and feel a new team feeling, pick up fresh momentum and use this advantage in competition.

the marathon principle: Top performance when it counts

Ambitious goals, unbridled willpower and surpassing one's own limits: that's what the myth of the marathon stands for! Marathon runner and marathon presenter Ronny Leber takes his audience on a journey between enthusiasm, training, endurance, pain, suffering, tears and finally a euphoria that breaks all boundaries.