Sven Gabor Janszky publishes new trend analysis on data privacy

Zukunftsforscher Sven Gabor Janszky

Due to the new General Data Protection Regulation (DSGVO) by the EU, data privacy is a much discussed subject at the moment. One, who makes a – at first glance – highly provocative statement on this, is Global Topspeaker Sven Gabor Janszky. The well-known and renowned futurologist says: „At the moment of its coming into force, the new law is already outdated.“ Now, he is substantiating this thesis with his recently published trend analysis: „The last stand: Will data privacy become antisocial in the future?”. In his new keynote of the same title, Janszky gives astounding insights into the future of data privacy.

In this presentation, the fascinating keynote speaker talks about a paradigm shift in data privacy that has long since taken place. The new General Data Protection Regulation by the EU, however, is based on a 30 year old way of thinking. For in the eighties, society considered the government to be a supervisory body or watchdog, personal data therefore was something to conceal to the largest extent possible. Thanks to digitisation, this attitude has drastically changed nowadays, however. And with the future spread of smart technologies, it will change even further as these technologies may only be put to good use in everyday life if they can access and analyse data. „In the future, we won’t want to make a secret of our data but share them“, says Sven Gabor Janszky.

In his trend analysis, he therefore compiled nine data privacy trends that explain this change in relevance. Building on that, the publication illustrates what successful business models will evolve in the future as a result. The analysis was published by Europe’s most innovative trend research institute, 2b AHEAD ThinkTank, a think tank founded and headed by Sven Gabor Janszky which focuses on business scenarios. You may access the trend analysis on data privacy here.

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